How important is Responsive Web Design?

How important is Responsive Web Design, you ask. Very important, we say. As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. Also, these devices are being used not just for surfing, but for online shopping as well. There is ample data to support this fast growing trend. According to the…

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Social media tips to save time

Social media is a great way for small businesses to promote themselves as it is fairly inexpensive and very effective when done right. But as a small company or start-up you have limited resources to devote to this important platform. Very often you struggle to keep a basic Facebook Page up and running, as it…

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SEO tips for beginners

You have a website, but that is not enough, it also needs to be optimised for search so that it appears in the top results provided by the search engines. As a beginner you must know and understand that there is no short cut to getting your website to rank on the first page of…

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Creating a Strong Culture in a Small Business

When discussing business culture, what comes to mind? To different people it can mean different things. It can be a “brand, motto, values, uniforms, or behaviours. It could also be service level, company policy, or customer relationship management. Culture can be a set of attitudes, beliefs, behaviours, and customs. These cultural cues are ingrained in…

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